Photoshop Battle Ignites To Raise Awareness About Syrian Refugee Crisis

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Picture source:

Among millions of people participating in reimaging Zahra’s world, this particular image by one of the users named Ged Maybury is turning to be the most powerful image in the history of photoshop battles:

The battle started on Reddit when UNHCR shared a picture of refugee child named Zahra. Photoshop battle ensued to reimagine Zahra in a better place. People joined the conversation on social media.

People are donating along the way to turn these imaginations into reality for Zahra. You too can make a donation through the UNHCR website.

Reimagine Zahra’s World

A study conducted by Brad J. Bushman of the University of Michigan and Amsterdam, and Craig A. Anderson of Iowa State University, aimed to prove that “exposure to violent media reduces aid offered to people in pain.”

With the refugee crisis in its seventh year and the world is close to hitting compassion fatigue. With donor apathy in the discussion, how do we get people to make an impactful change?

Ask Reddit

Reddit community is famous for its Photoshop battles. Millions of Redditors use their creativity and Photoshop skills to change the context of an original image.

For years, the participants of Photoshop Battles have been manipulating, uploading, and sharing dramatically altered reality. But for the first time in the history of PS Battles, an act of humanity played out.

This time, we asked the community to embark on a one-of-its-kind Photoshop battle. To reimagine what a refugee child’s world would be, if she weren’t stuck in a refugee camp.

The Case of Zahra

Zahra is a six-year-old-child living in poverty for four years. The Photoshop battle kicked off to reimagine Zahra’s world. The results were both adorable and heartwarming. Redditors reimagined her world in a safe place, in a warm cozy house, or next to a fireplace; with pets and new friends. They even gave her a trip around the world.

First the original:

Original Image from UNHCR

Photoshop Battle started to reimagine her world.


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with cat_CantaffordEvian.jpgWaiting for a school bus_Charmmefirst.jpgKindergarden.jpgPet Dog .jpgSources: ur_help_to/


UNHCR: to turn the imaginations into reality.

Buzzfeed: photoshop-battle-for-good-2y7e9?utm_term=.uf745aYV01#.wpGgVYQ9wa

Stationery Vintage Ads


Parker Advertisement, August 17, 1940, Saturday Evening Post.

“Everything begins with a Pencil.” 

Writefine Products Pvt. ltd. created their first pencil in the industrial unit, formerly known as RR industries in 1976.  Today the company offers wooden pencils, color pencils, wax crayons, erasers, sharpeners, plastic scales, geometry boxes, DF pens, and non-wood pencils.

Old ads with long copy have a certain charm about them. Some feature ludicrous use of poetic prose and bad copywiting while others are masterpieces in long copy. Here is an excerpt from the Parker Vacumatic Print Ad: “Toting books around wont get you anywhere if your pens run dry in classroom. So look before you leap to some problem-child pen – it will only frustrate your I.Q on the test day.” Another terrible copy follows “You wont need crystal ball to tell you this Pen has stolen the show on the campus.”

Parker Vacumatic pen ad featuring Kenneth Roberts in 1938.

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Roberts was a known writer after he published Northwest Passage in 1937, and Parker took the first chance on the writer’s soaring fame. Behind Roberts’ picture is the first page of Northwest Passage. The text to the left of Roberts’ image reads: “In drafting the manuscript of Northwest Passage, his great novel of French and Indian wars and the gargantuan Major Robert Rogers, Kenneth Roberts wrote more than 2,000,000 words with his Parker Vacumatic; then rewrote and altered his rough draft to its final version of 300,000 words. The same unfailing pen helped Mr. Roberts create his famous portraits of Cap Huff and Benedict Arnold in Arundel and Rabble in Arms; King Dick, Capt. Boyle and Daniel Marvin in Lively Lady and Captain Caution.”

This vintage gem then declares:” It is what it takes to give men Second Sight, because it holds twice as much ink and shows when to refill – hence, writes years on end without running dry unexpectedly. Yes, people who have what it takes to win distinction, use the pen that has what it takes to speed them on their way. That’s because the revolutionary Parker Vacumatic won’t short-circuit the batteries of your brain by running dry just when your best ideas are coming thick and fast.”


 Blank Paper Project: Gift Guide 2014

Gifting season gives us stationery lovers a chance to finally put to use the brilliant wrapping paper we have been stacking throughout the year, sweet postcards that we have curated so beautifully and millions of note cards we have yielded to for their cute designs.

But beyond that it gives us a chance to draft that handwritten note and pour our heart out to friends, especially ones that are miles away.

For all those with predisposed fondness towards all these literary, here are some of my favorite gifts I have spotted on the internet, Rifle Paper Co, Etsy, Modcloth and Kikkerland to help you pick that perfect gift for 2014 Holiday Season:


There is nothing more sweet and charming than sending a postcard with your beautifully wrapped gift, waiting for your friends in faraway places to get them in their mailboxes, imagining them ripping the contents and skimming the text with smile. Joy-oh-joy!

Part of the joy of thoughtful gifting is adding your own personal touch, but in case I feel a little rushed or short of time I drop the whole process rather than produce a half-baked gift. With time I have realised that a gifting plan must be executed like a 360 degree ad campaign. There is a brief; there is a creative, followed by execution and deliverables So before we brainstorm for an idea for gifting it helps walking down the memory lane, remembering bits of conversations, replaying funny episodes in our heads.

I am sure we all have that one friend who notices just too much, observes a little too much and these observations deserve to be penned down in a worthy notebook. Gift her this beautiful notebook by Chronicle Books – and see her light up like a Christmas tree.

Please write to me for individual price of the above items.